Kent Business College

Apprenticeship Programme Lead (Marketing Programmes Level 4 & 6)

Job Location

Maidstone, UK, United Kingdom

Job Description

About Kent Business College (KBC) Kent Business College (formerly IBIS Consultancy) is a fast-growing training provider delivering high-quality professional and apprenticeship programmes across the UK and internationally. We are an approved centre for CIM, APM, and PMI qualifications, delivering excellence through expert-led, flexible learning. We are expanding our CIM (Chartered Institute of Marketing) Apprenticeship provision at Level 4 (Marketing Executive) and Level 6 (Marketing Manager) and are seeking an experienced and motivated professional to join our academic team. Job Description Title: Apprenticeship Programme Lead (Marketing Programmes – Level 4 & Level 6) Department: Apprenticeships & Professional Programmes Reports to: Managing Director / Head of Programmes Direct reports: Marketing Coaches (employees) and Freelance/Associate Marketing Tutors Contract type: Full‑time, 40 hours per week (flexible scheduling) Work location: Hybrid. Face‑to‑face meetings/events at the Maidstone office (as required) and regular employer‑site visits. Travel costs reimbursed per policy. Salary: £45,000 base per annum plus outcome‑based adjustment (£20 per passed learner / −£5 per withdrawn learner) across all Marketing programmes. Role Purpose Own the end‑to‑end delivery and performance of Marketing Level 4 & 6 apprenticeship programmes (and related CIM modules), combining hands‑on teaching/coaching with programme leadership . Lead the coaching/tutoring team, ensure curriculum and LMS readiness, drive learner achievement and employer satisfaction, and maintain compliance with awarding‑body/EPAO and funding requirements. Role Composition & Working Pattern Weekly hours: 40 h/week (flexible, averaged across the academic cycle). Allocation: Teaching/Coaching 24 h/week ; Programme Leadership 16 h/week. Flexibility is required around assessment/EPA peaks, audits and employer events. Key Responsibilities A. Teaching and Coaching (Approx. 24- 30 h/week) Teach/coach Marketing L4 & L6 learners (online and occasional in‑person); typical teaching contact ≈ 10 h/week . Caseload management: hold monthly 1:1 reviews for ~ 40 learners ( ≥ 60 min each; none Marking & feedback: return assessed work within 1 week with actionable, criteria‑mapped feed‑forward. Tripartite reviews: plan and conduct quarterly tripartites with learners and line managers (integrated into the monthly review cycle where appropriate). EPA – Registration: complete gateway checks and register apprentices with the EPAO on time; brief and book EPA components. APTEM Training Plans (create & update): build, update and quality‑assure Training Plans in APTEM (KSB mapping, OTJ profiling, monthly review updates, evidence and e‑signatures); keep MIS/LMS/APTEM records current within 48 hours . Information sessions & workshops: deliver induction, skills bootcamps, revision/EPA briefings and programme events (online and face‑to‑face). Weekly social content: post one short video/reel per week on approved channels (may be clipped from class), following brand, safeguarding and GDPR rules. B. Programme Leadership & Team Management (Approx 16 to 8 h/week) Lead coaches & manage freelancers: set objectives, run monthly huddles and quarterly 1:1s; ensure cover; approve timesheets. Fair allocation & timetabling: publish FTE‑weighted teaching/caseload allocations ≥10 working days before delivery; maintain cover rota; keep within contact‑hour caps. Quality assurance: run/attend standardisation on the second Monday of each month ; complete observations and IQA sampling; close actions promptly. Employer engagement: coordinate and conduct face‑to‑face workplace visits (FT guide 10 per month ; pro‑rata 5/month at 0.6 FTE ), capturing actions and follow‑ups within 48 hours. Programme performance management: own the KPI pack (pass/achievement, retention/withdrawals, satisfaction, complaints, SLA adherence) with monthly reporting and improvement plans. Compliance & audit readiness: uphold safeguarding/Prevent, UK GDPR and awarding‑body/EPAO/ESFA rules; maintain complete audit trails. C. Curriculum Development Support & LMS Readiness Co‑develop and update curriculum for Marketing L4 & L6: schemes of work, lesson plans, assessment briefs/rubrics, quizzes and videos ; align to KSBs/EPA requirements and current industry practice. Week‑ahead readiness: ensure all materials for the next teaching week are QA’d (accuracy, accessibility, brand) and live on the LMS ≥ 5 working days before delivery; maintain version control and a change log. Teacher enablement: provide quick‑start notes or short how‑to clips; gather teacher feedback and feed into continuous improvement cycles. Success Measures (KPIs & Service Levels) Teaching quality: observations Good or better ≥90% ; zero critical QA defects (brief/rubric). Marking timeliness: ≥95% within 5 working days ; 100% within 7 calendar days . Learner reviews: 100% monthly coverage; avg ≥60 min ; none without agreement. Standardisation: 100% attendance (or authorised catch‑up within 5 working days). Curriculum/LMS readiness: 100% of next‑week materials live ≥5 working days in advance; 100% new videos captioned. Employer engagement: 10 F2F visits/month (FT) (or 5/month at 0.6 FTE ), reports in 48 hours; employer satisfaction ≥4.3/5 . Outcomes: First‑sit pass rate ≥85% (or provider target) and on‑time achievement to target. Retention/withdrawals: at/under agreed ceiling or ≥10 pp YoY reduction ; interventions logged for 100% of at‑risk learners; exit summaries within 5 working days. APTEM compliance: 100% Training Plans built within 10 working days ; monthly reviews recorded; OTJ variance actions within 10 working days . Communications: ≥95% of emails/messages acknowledged within 2 working days . Weekly reel/video: ≥90% weekly compliance; brand/safeguarding/GDPR compliant. Person Specification Essential Hands‑on APTEM experience : demonstrable recent experience building and updating Training Plans in APTEM , including KSB mapping, OTJ profiling, monthly review logging, evidence upload and e‑signatures, plus generating reports for audits. Qualification: CIM Level 6 (or higher) or a relevant Marketing degree. Proven teaching/coaching experience in apprenticeships . Strong knowledge of marketing strategy, digital marketing and campaign planning . Strong experience with EPA/gateway , KSBs and EPAO processes. Experience leading tutors/coaches or coordinating programmes; workforce planning and observation/IQA exposure. Confident with LMS/MIS , Microsoft 365/Google Workspace; accurate record‑keeping and KPI reporting. Excellent communication and stakeholder management; able to travel to Maidstone and employer sites (Local Region). Commitment to Safeguarding/Prevent , UK GDPR , EDI and Health & Safety. Desirable Teaching qualification (e.g., PGCE/CertEd/AET/DET ). EPAO/CIM assessor, moderator or IV experience. Advanced APTEM skills (e.g., template/admin configuration, exports, dashboards) and familiarity with other platforms (e.g., OneFile, Smart Assessor). Content creation skills for micro‑learning/reels (basic editing/captioning). Experience with ESFA funding rules and audit trails. Safeguarding, Vetting & Compliance Employment is subject to Right‑to‑Work checks and an enhanced DBS plus satisfactory references. Mandatory training (Safeguarding/Prevent, Data Protection, Information Security, Health & Safety) must be completed and kept current. Benefits £45,000 base salary monthly outcome‑based adjustment (£20 per pass / −£5 per withdrawal). Workplace pension , private healthcare (post‑probation), travel expense reimbursement per policy, flexible remote working, CPD. Flexibility This Job Description outlines core duties; reasonable related duties may be assigned to meet operational needs. KPIs and workload expectations may be adjusted (with notice) to reflect awarding‑body or regulatory changes and cohort size/mix.

Location: Maidstone, UK, GB

Posted Date: 11/19/2025
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Kent Business College

Posted

November 19, 2025
UID: 5499956819

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