Growth Marketing Specialist

We’re Peninsula, the global 1 for Workplace Relations and Health & Safety advisory. We support over 35,500 businesses across ANZ, and with offices worldwide, our team of over 4,000 employees helps service over 145,000 clients globally. We are proudly privately owned , with unmatched financial stability , driving our consistent global growth year after year. In this exciting role, you'll lead the charge in developing and executing integrated digital marketing campaigns across all channels. From dominating paid search to conquering SEO, you'll drive lead generation and build brand awareness. You career will be championed by an industry leading Associate Director of Digital Growth, who is known for coaching, developing and accelerating marketing careers. Key Responsibilities: Lead Paid Search campaigns: Master Google Ads, Meta, and Bing. Conduct in-depth keyword research, craft compelling ads, and optimise for conversions through rigorous A/B testing. Data-Driven Success: Track, analyze, and report on all campaigns, uncovering key insights to drive continuous improvement. Elevate Brand Visibility: Develop and execute digital PR campaigns and engaging social media strategies. Conquer SEO: Conduct audits, implement winning on-page and off-page strategies, and create compelling content that drives organic traffic. You've Got the Skills: A Proven Track Record: You'll have a minimum of 2 years' experience in which you've successfully developed and executed high-performing digital marketing campaigns across all channels, Paid Search Dominator: Deep expertise in Paid Search, including keyword research, compelling ad copy, A/B testing, and conversion rate optimization (CRO). SEO Mastermind: You understand SEO inside and out, with a strong grasp of on-page and off-page optimisation techniques. Data-Driven Decision Maker: You're a data whiz with strong analytical and data analysis skills, able to track, measure, and report on campaign performance with precision. Tech-Savvy: You're comfortable with Google Analytics, Google Search Console, and other essential digital marketing tools. Salesforce experience: You're a seasoned professional of using Salesforce. Working with us is pretty awesome You will be joining a global brand with local impact and, endless career opportunities across ANZ and beyond. With unparalleled career pathways to ensure your progression, this is coupled with our Peninsula Perks which include: Enhanced Leave : Start with up to 25 days leave in your first year and, earn more as your career grows—up to 31 days after 5 years! Profit Sharing : Share in the success of the business with an annual bonus . Super Service & MVP Awards : Earn $1000 and enjoy a day off as a reward for demonstrating our values. Career Pathways : Take your career further with a structured development path and opportunities to grow into an Associate Director role. Education Assistance Program : We support your professional development with ongoing education assistance. Bright Exchange : Access exclusive discounts on hundreds of products and services. Health & Wellness: Enjoy a $250 voucher, gym discounts, and more! Social Club: Enjoy monthly events to connect and have fun. Peninsula is an equal opportunity employer and values diversity. We encourage applications from all qualified candidates.A note to recruitment agencies: We politely ask that you avoid making any approaches or sending any unsolicited resumes

Location: Sydney, New South Wales, AU

Posted Date: 10/21/2025