Head of Digital Marketing (JB5494)

Head of Digital Marketing (JB5494) Fully remote for applicants currently living in South Africa R55 65 000 CTC per month Permanent Seeking a results-driven and self-sufficient Head of Digital Marketing to take charge of digital performance for two innovative health and wellness brands. This is a fully remote position ideal for someone whos not only strategic but also thrives on execution particularly when it comes to paid campaigns across Meta platforms. Youll lead all digital initiatives in-house, from campaign development to reporting and optimisation. Working directly with the founders, youll shape marketing strategies aligned to business goals and translate them into high-performing, data-backed campaigns. If you enjoy full ownership of your work and want to make a measurable impact on growth, this role is for you. Minimum Requirements: Degree/Diploma in Marketing 5 years experience in digital marketing Strong expertise in Meta Business Suite must be hands-on with ad creation and optimisation Solid experience with Google Ads, YouTube, and LinkedIn campaigns Advanced skills in Google Analytics, performance tracking, and conversion metrics Working knowledge of SEO both content-driven and technical Analytical thinker who can work independently and deliver results in a fast-moving environment A background in health and wellness and ecommerce will be highly beneficial Duties and Responsibilities: Paid Campaign Management Build and manage paid campaigns across Facebook, Instagram, Google, YouTube, and LinkedIn Take full control of campaign setup, audience targeting, split testing, and budget allocation Monitor performance and continuously refine strategy to maximise ROI Provide regular reporting with clear, actionable insights Social & Content Oversight Oversee content scheduling and rollout across brand social media channels Align content to campaign messaging and ensure consistency across platforms Grow community engagement and brand visibility using high-impact tactics SEO & Website Performance Conduct keyword research and identify areas to boost organic reach Optimise site structure and content in collaboration with web team Track search rankings and implement strategies to increase organic traffic Strategic Execution Translate business needs into tactical digital plans Roll out and manage end-to-end campaigns without relying on external agencies Coordinate with freelancers or partners where needed (e.g., developers, designers) Share fresh ideas and stay ahead of digital best practices Why this role? Opportunity to take full ownership of digital marketing strategy and execution Work remotely with flexibility and independence Play a key role in scaling two high-potential brands focused on health and longevity Be part of a nimble, collaborative team that values proactivity and problem-solving

Location: KwaZulu-Natal, KwaZulu-Natal, ZA

Posted Date: 8/30/2025