Digital Marketing Specialist

Purpose of the Role: Develop and execute marketing strategies across multiple digital channels, from paid adverts to SEO, social media, email marketing, and beyond. Collaborate with Designers, Content Creators, and Sales teams to deliver cohesive, high-impact campaigns that drive awareness, traffic, and conversions. Minimum Job Requirements: Degree in Marketing, Communications, or a related field. Minimum 2 years hands-on experience in Digital Marketing. Strong skills in SEO, SEM, social media, email marketing, and Google Ads. Solid understanding of content marketing and performance metrics. Experience using analytics platforms and digital marketing tools. Creative thinker with a strategic mindset and excellent communication skills. Proactive, self-motivated, and a team player. What you will do: Strategy & Planning: Build and execute digital marketing strategies. Cover all key areas: SEO, SEM, paid advertising, email, and social media and websites. Campaign Management: Manage and optimise multi-channel campaigns from start to finish. Content Creation: Write and edit digital content. SEO & SEM: Improve website ranking through SEO best practices. Plan and manage Google Ads and other paid campaigns. Social Media & Community: Schedule content, grow engagement, and manage social media paid advertising. Email Marketing: Build targeted email campaigns, segment lists, and track performance. Analytics & Reporting: Monitor KPIs using platforms like Google Analytics and generate reports. Market Research: Stay on top of industry trends, competitors, and emerging opportunities. Collaboration: Work cross-functionally with creatives, Developers, and sales to align messaging and goals. Website & Digital Assets: Maintain and update the companys website and digital touchpoints. Work on product enrichment by analysing and requesting product images, as well as online information repository. Our client offers a collaborative work environment, ongoing learning opportunities, and the chance to work on exciting campaigns that make an impact. Youll be part of a team that values innovation, creativity, and results. Ready to take the next step in your digital marketing career? Apply now and lets grow together.

Location: La Lucia, ZA

Posted Date: 7/11/2025