Tirocinio in Marketing

The Marketing Team ofRome Business School is looking for a Content Marketing Intern to assist in the development of content for the website, including news, blog and articles. The person we are looking is passionate about communication and has experience with copywriting and/or development of engaging content. Excellent analytical, planning, organizational and interpersonal skills to interact with different stakeholders complete the profile. Main responsibilities and task: Think, produce, and deliver weekly content that align with our brand's voice and strategy Craft compelling SEO-optimized news, blog and articles Increase the organic positioning of our website Dive into performance metrics, analyze the success of the content and use these insights to make it even better Stay ahead of trends, keep the finger on the pulse of emerging trends and topics, ensuring our communication stays fresh and relevant Test various content formats to discover what resonates with our audience and keeps them coming back for more Collaborate with marketing team to develop exciting content strategies Develop content that effectively communicates our value proposition, ensuring consistency across organic and digital channels. Support conversion rate optimization (CRO) efforts by optimizing landing page content to improve lead-to-registration (LTR) rates for paid traffic. Requirements: Education: Laurea Triennale/Magistrale in Communication, Marketing or related fields Experience with creation of content or copywriting would be considered a plus Idioms : Knowledge of C1 English, mother tongue Italian Ability to develop compelling and engaging content Project and goal specific mindset Positive attitude and problem solving approach to challenges Able to work under pressure, to meet tight deadline and handle multiple tasks If you believe this is your career opportunity, we encourage you to apply and become part of our team! At Grupo Planeta, we offer equal opportunities. We are committed to treating all applications equally based on their skills, achievements, and experience—regardless of race, nationality, gender, age, disability, sexual orientation, gender identity, or any other classification protected by law. J-18808-Ljbffr

Location: Roma, Lazio, IT

Posted Date: 7/4/2025