Brand Manager

Align Technology is looking for a motivated and results-oriented Brand Manager to join our growing team in Italy. The ideal candidate will have with a solid foundation in marketing and brand management eager to take ownership of projects and contribute to the growth of a globally recognized brand. The successful candidate will support the development and execution of brand strategies, marketing campaigns, and product launches across various channels. This is an exciting opportunity for a passionate marketer who is looking to build their career in brand management, drive customer engagement, and support commercial success through effective marketing initiatives. Brand Strategy Execution: * Support the development and execution of brand activation plans for the Italian market. * Analyze market trends and customer insights to guide branding initiatives. * Collaborate with cross-functional teams to ensure brand plans align with business goals. Brand Positioning and Messaging: * Help define brand positioning and tailor messaging for different customer segments. * Ensure brand consistency across marketing materials and channels. * Coordinate with legal and compliance teams for message approval. Marketing Campaigns and Promotions: * Assist in planning and executing marketing campaigns to boost brand awareness. * Contribute to digital and social media marketing efforts. * Track campaign performance and share insights for continuous improvement. Product Launches and Brand Support: * Support the planning and rollout of new product launches. * Help manage the brand's lifecycle in collaboration with the wider marketing team. * Coordinate with the sales team to provide promotional tools and training materials. Stakeholder Engagement and Relationship Building: * Build positive relationships with internal teams, partners, and industry stakeholders. * Represent the brand at relevant industry events and meetings when needed. * Work closely with the commercial team to gather feedback and align marketing efforts. Reporting and Analysis: * Monitor key performance indicators (KPIs) for brand activities. * Assist with brand health tracking and share regular updates with management. * Support budget management and resource planning for marketing initiatives. J-18808-Ljbffr

Location: Italia, IT

Posted Date: 7/4/2025