Marketing Executive (Digital Marketing & e-Commerce)

In this role, you will support the Marketing Manager in driving digital marketing and e-commerce initiatives across our brand website and key marketplace platforms. From campaign planning to execution, optimization, and performance analysis, you’ll play a key part in enhancing our online presence and customer experience. You will also work closely with internal teams to ensure campaigns are aligned with business strategies and timelines. Job Description Plan and executive weekly digital marketing campaigns across brand.com and marketplaces to achieve key performance indicators (KPIs). Assist in managing a range of digital marketing channels (SEO, SEM, CRM, Social Media, Mobile, Display, etc.). Ensure campaign messages and visuals are consistently updated across websites, mobile apps and CRM systems. Coordinate content production such as product photoshoots, digital imaging, video creation and artwork development for platforms like Facebook, Instagram, TikTok, Lazada and Shopee. Conduct market and competitor research to support continuous improvement of digital strategies Stay current with the latest digital trends, tools and technologies, and assess their relevance for the business. Work with internal teams to ensure accurate and timely order fulfillment for all e-commerce channels. Guide the fulfillment team in handling customer queries related to order status, returns/exchanges, feedback and general inquiries. Track and report on e-commerce sales performance, providing insights and recommendations based on data and shopper behaviour. Liaise with marketplace account managers for campaign planning, submissions, artwork coordination, and other operational tasks. Job Requirements Preferably with B2C or agency marketing experience. Fresh graduates with relevant digital marketing internship experience are welcome to apply. Familiarity with digital and traditional marketing concepts is an advantage, including exposure to tools such as Google Analytics, SEO, CRM platforms, website and content management systems, and e-commerce marketplaces. Preferably from a retail background. Excellent communication and writing skills to effectively engage with internal and external stakeholders. Analytical mindset with an interest in learning from data and consumer behaviour. A self-motivated team player who thrives in a fast-paced, dynamic environment. Keen interest in social media trends and content creation. J-18808-Ljbffr

Location: Singapore, SG

Posted Date: 6/25/2025