Sports Marketing

Job Title: Sports Marketing CTC: Upto 25 LPA Location : Delhi Industry: Sportswear Brand Key Responsibilities: Athlete & Sponsorship Management: • Manage & grow relationships with athletes, running ambassadors, and influencers to amplify brand visibility. • Identify and recruit top athletes, influencers, and teams to represent the brand, ensuring strong alignment with the brand's values and mission. • Manage endorsement agreements and partnership agreements. • Develop activation plans for athlete partnerships, maximizing visibility and engagement through media, events, and social media. Strategic Planning & Campaign amplification: • Assist with the development of sports marketing strategies to promote the brand and its products through key sports initiatives in Cricket & Running • Collaborate with cross-functional teams (Brand, Sales, Product, PR) to ensure alignment of marketing strategies with business objectives. Event Marketing & Activation: • Plan and execute sponsorship activations for key sports/lifestyle events, tournaments, and competitions. • Plan and execute all grassroot initiatives with a key focus on events • Work closely with event organizers to ensure seamless integration of the brand into event promotions, onsite activations, and media coverage. • Manage the end-to-end execution & post-event reporting for all event marketing efforts. Digital and Social Media Marketing: • Spearhead paid media campaigns, content creation, and digital marketing strategies to drive engagement and conversation around Cricket, Running & other marketing initiatives • Manage the social media community on Instagram and Strava. • Utilize analytics and insights to optimize campaigns, track performance, and adjust strategies accordingly.

Location: delhi, IN

Posted Date: 6/17/2025