Lead Designer

Lead Graphic Designer Position Type: Full-Time Location: San Francisco Bay Area (In-person hybrid role) About the Role This position involves leading and executing graphic design while balancing hands-on work with team leadership and creative direction. It is a key leadership role responsible for overseeing visual identity, brand language, and design execution across all products and platforms in a growing organization. In the short term, the role requires hands-on graphic design work, particularly for educational material and website design, setting the standard for design quality. Over time, the role will expand to building and managing a small team, overseeing broader creative projects like packaging, marketing, and digital experiences. Key Responsibilities Lead Visual Design: Develop and evolve overall visual identity, graphic language, and design systems across all brands, products, and experiences. Ensure consistency, creativity, and impact across deliverables such as marketing, product, and educational materials. Collaborate with cross-functional teams to create compelling visuals and seamless user experiences. Hands-On Design: Execute graphic design work for educational resources, including student materials, teacher guides, infographics, event visuals, and interactive designs. Create visually appealing assets for the organization's website, ensuring user-friendly, creative design that highlights products and mission. Break down complex topics into simple and engaging visual formats. Team Leadership & Creative Direction: Mentor, manage, and guide a small design team as the organization scales. Provide feedback and set a creative standard while remaining hands-on with design tasks. Build scalable design systems, style guides, and workflows to maintain high-quality visual output during rapid growth. Qualifications: Senior-level experience in graphic design, art direction, or visual design leadership. Must have CPG industry experience, preferably within the toy space Ability to effectively balance leadership with hands-on execution of design work. Advanced skills in Adobe Creative Suite (Illustrator, Photoshop, InDesign) and Figma. Experience designing for a variety of platforms and formats, including websites, educational materials, packaging, social media, and marketing campaigns. Strong ability to simplify complex topics into engaging and clear visuals. Strategic mindset to scale and evolve visual branding as part of a growing organization. Bonus: Experience creating motion graphics, animation, or work within education/STEM-related industries. Why You'll Love This Role Opportunity to help define the visual voice of a growing organization. Blend creative leadership with hands-on design responsibilities. Impact the design and branding around an exciting mission to inspire and educate. Join a mission-driven team contributing to the future of education and creativity.

Location: San Jose, CA, US

Posted Date: 4/30/2025