Senior Copywriter

Experience required: At Least 2-3 years of experience in marketing/content marketing Responsibilities: Develop clear, concise, and creative copy for a wide range of marketing materials, including but not limited to advertisements, email campaigns, brochures, press releases, social media posts, website content, product descriptions. Ensure consistency in the brand voice and messaging across all platforms and materials to maintain a strong brand identity and resonate with the target audience. Conduct thorough research to understand the target audience, industry trends, and competitors' strategies to inform your copy and make it more effective. Collaborate with the marketing team, designers, and other stakeholders to develop cohesive and integrated marketing campaigns that deliver the intended message effectively. Proofreading and Editing: Review and edit your copy to ensure it is error-free, adheres to the brand guidelines, and meets the desired objectives. Participate in brainstorming sessions to develop content ideas, themes, and strategies for upcoming campaigns. Keep abreast of industry trends, emerging technologies, and best practices in copywriting and marketing to continually improve the quality and effectiveness of our content. Skills required: Excellent leadership and communication skills Strong grasp of the English language Proven experience in copywriting for multiple brands Holistic marketing or written communications expertise Should understand brands within the current Indian market space and be updated on their communication strategies Should be able to adapt, learn, and grow on the job Be an avid team player and always be open to learning

Location: mumbai, IN

Posted Date: 4/30/2025