Key Account Executive Ecommerce

Location: Mumbai, Maharashtra , India Job Title: Key Account Executive – Ecommerce Summary: The position will be based out of HO, Mumbai where the person would be responsible. This position is responsible for Key Accounts in E-Commerce Channel. Maintaining relationships with key accounts and On-Boarding new Accounts to achieve profitable results. Benchmarking competitors and suggesting business strategies for the growth of existing / new businesses line with the objective of achieving exponential growth and profitability. Major Duties/Responsibilities: Overall Sales: • To achieve Monthly, quarterly and Annual Business Targets for his/her Key Accounts • Building long term sustainable relationships with strategic account partners and negotiating favorable terms of trade with them. • Formulating effective sales policies and procedures specific to the ecommerce customers • Prepare Joint business plans (JBP) of each chain and implement the same for business growth • Map competition in market and their strategy on activities and products; develop and implement actions accordingly down the line Promotions and activations: • Design and manage a calendar of activations and activities with the Accounts to drive sales. • Ensure and adhere to promotional compliance • Work with brand teams to align product offers and promotions from time to time in line with brand guidelines. • Plan, develop and manage exclusive range and styles specific to the Account • Work closely with the portals on new product launch plans Data Analytics & Visibility: • Monitoring the weekly, daily, and seasonal, and/or one-time reports • Maintain & Analysing sales and expense reports to improve margin, revenue, and processes • Prepare annual marketing calendar for respective account • Monitoring and Governing digital shelf on account & analytics compliance to maintain business hygiene • Govern and maintain visibility compliance • Ensure Search and Cataloguing hygiene Cataloguing and Portfolio: • Ensuring a perfect online Launch & Focus SKUs to grow market share • Ensure timely new launches through various e Commerce channels • Conceptualise content for the new launches • Ensure achievement of new launch and focus SKU targets for specific set of accounts Supply Chain: • Demand Planning Coordination with Customers & SCM Team • Forecast along with the vendors and the e-commerce portal on the increase in traffic during the promotions • Monitor and maintain in-stock compliance for the key account • Overseeing product catalogue, on-orders, initial shipping and receiving product tracking, and following-up on all problems on a timely basis • Achievement of the fill rate target to ensure optimum availability to customers • Working with SCM SPOCs to get the best fill rate Claims and financials • Maintain the financial health of platforms for Hershey; also provisioning and execution of financial claims. Minimum Education and Experience Requirements: Education: Graduate, MBA preferred Experience: 6 – 8 years of Experience. 4-5 years E-Com FMCG experience is must

Location: kurla, IN

Posted Date: 4/30/2025