Baltimore Aircoil Company company profile

Marketing Communications Summer Intern

Job Location:

Jessup, MD, United States

Job Description:

Baltimore Aircoil Company is the global leader in sustainable solutions for evaporative cooling, thermal storage, and heat transfer equipment. The corporate headquarters is located in Howard County, Maryland, near Baltimore.

Our equipment is found in residential and commercial buildings to keep people comfortable, supermarket and cold storage warehouses to protect food and perishables, and industrial processes and power installations to improve efficiency and productivity. We are passionate about enhancing the quality of life through our technologies that reduce energy, water, and chemical usage. As a global leader, we are committed to a world of sustainable progress and enduring results.

POSITION TITLE: Marketing Communications Intern

DEPARTMENT: North America Sales & Marketing

Baltimore Aircoil Company would benefit greatly from the hiring of a Summer Intern for the Marketing Communications team this summer. The main initiative for this intern will be to do research and prep work so we are prepared to redesign our public website. This newly-designed website will facilitate communications to our sales networks and customers, serve as a resource to owners, engineers and contractors, facilitate ease of doing business, and help us demonstrate we are leaders in innovation, grounded in sustainable principles.

Public Website
* Work with our graphic designer to update / refine our brand standards guide.
* Audit our current website and content, identify gaps and opportunities
* Assess our competitors’ websites and do a competitive analysis
* Gather inspiration from other websites in the HVAC industry and outside our industry
* Survey and interview senior leadership, employees, sales teams and select customers
* Perform stakeholder analysis to ensure the new site meets requirements of target users
* Develop select new content including BAC leader bios & profiles
* Plan, script, shoot and edit select videos for website and YouTube channel
* Review current site’s analytics; diagnose issues, identify opportunities & propose solutions
* Research and evaluate potential web design firms to guide vendor selection
* Write website specifications to assist in request for proposal process and vendor selection
Other potential projects include but are not limited to executing social media programs, refining the BAC innovation and sustainability story, enhancing the visitor experience program at BAC facilities, lead the reorganization of our sales document database, and enhancing the BaltiGear Website.

JOB REQUIREMENTS: Qualifications
* Marketing, Communications, or Business Administration Major
* Creative thinker with technical acumen and hands-on approach
* Must have ‘grit:’ perseverance and determination; energetic and ambitious
* Emotionally-intelligent and collaborative; excellent team player
* Exceptional discernment, attention to detail and commitment to quality

Skills and Abilities
* Excellent writing in a variety of styles, including technical, web and script
* Project leadership: ability to initiate a project and drive it to completion
* Able to multitask and execute multiple projects at once
* Proficient with Word, Excel; Excellent Powerpoint skills
* Proficiency with Adobe Creative Suite and Prezi a plus
* Able to shoot and edit videos suitable for BAC corporate website a plus

Experience (each is a plus!)
* Demonstrated leadership experience with successful outcomes
* Web design, content creation, implementation
* Social media content creation
* Technical writing
* Graphic design

* Status: Full-time, Temporary
* Schedule: Monday- Friday 8:30 AM – 5:00 PM
* Paid Internship
* Dates: May 28, 2018 – August 20, 2018 (flexible)
* Requirements: Reliable transportation to BAC Corporate Office every day
* Misc: Housing is not provided
* Location: BAC Corporate Office located at 7600 Dorsey Run Road, Jessup, MD 20794

BAC is a division of Amsted Industries, a 100% employee-owned company. We offer a very competitive benefit package which includes medical, dental, life, and disability insurance. We also offer two retirement savings programs: (1) an Employee Stock Ownership Program (ESOP) which is fully company paid and (2) a 401(k) plan. Other benefits include 11 paid holidays per year, vacation time ranging from two to five weeks per year, tuition reimbursement, a wellness program featuring a fitness room at our corporate headquarters and much, much more. Baltimore Aircoil Company is an Equal Opportunity/ Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.

Job Requirements:

To apply for this position, please visit:

Contact Information:

Contact: Human Resources
Baltimore Aircoil Company
7600 Dorsey Run Road
Jessup, MD, United States 20794


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